Town of 25
Newspapers belonging to the Alliance for Audited Media (AAM) submit circulation figures every three months for verification by the AAM. Advertisers review these circulation statistics. The AAM requires submission of a report by location called the Paragraph 3 Report. This report lists each state, each county within the state, and each town within the county where 25 or more papers were delivered.
When addresses are added to the database, the associate must specify a Town of 25 for the address; only Towns of 25 set up with this option may be entered.
To set up a Town of 25:
In character Circulation, select Town of 25 from the Address menu to display the Town of 25 Setup screen.
Select Add and complete the following fields.
Field Type What to enter TOWN OF 25
open (15)
Enter the Town of 25.
START DATE, END DATE
date
Enter the date range during which this Town of 25 can be used (you may leave End Date blank). When a Town of 25 should no longer be used, enter the last date to be used in End Date.
DESCRIPTION
open (30)
Enter a description for this Town of 25.
ALWAYS PARAGRAPH 3
yes/no
Enter “y” if the number of copies delivered to this Town of 25 should be listed even if fewer than 25. Enter “n” if the number of copies delivered, when less than 25, should be combined into a “Balance in County” total on the Paragraph 3 Report.
NUMBER OF HOUSEHOLDS
integer (6)
Enter the number of households in the Town of 25. This number does not appear on the Paragraph 3 Report.
COUNTRY
setup (3)
Enter the country for this Town of 25.
IS THIS ALL OTHER
yes/no
Indicate if this Town of 25 ID represents all other areas within a county. We recommend that you set up only one Town of 25 of ALL OTHER to include areas outside of your market area, such as out of state mail subscriptions.
STATE
setup (3)
Enter the State for this Town of 25.
COUNTY
setup
Enter the County for this Town of 25.
If you wish, select Specifics and link the Town of 25 to a Zip code. When an address is entered with this Zip code, the Town of 25 will automatically default.
Select Accept to enter the Town of 25 in the database.
Set up more Towns of 25, or press F4 and select Exit to exit to the Setup menu.
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